Day 1 Marketing Tip: Goals

Let’s talk about goals for a minute. Goals should be barely attainable and very trackable. This means that instead of saying “increase sales” you want to put a number and a timetable over it, so it looks more like “Increase sales by 25% within the next 3 months.” This allows you to put a check mark next to it when you achieve the goal without having to question whether its actually true or not. Organize your goals starting with the long term and breaking it down to smaller, more achievable goals. For example, if your year-long goal is to break $120K in sales, each month’s goal would be to make $10K in sales, meaning that the weekly goal is to make $2.5K. Use the graph below to write down some short-term goals and long-term goals for yourself.


Weekly Goal

Monthly Goal

3-Month Goal

6-Month Goal

Year Long Goal

Goal 1


Goal 2


Goal 3


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